The movement to end hunger
Article about a joint initiative to combat hunger in the US.
This article talks about a continuing partnership between Walmar, Sam's Club, and Feeding America. The initative is an ongoing attempt to combat hunger in the US and drive change. The initiative has 3 pieces to it. Walmart and Sam's Club run a fundraising campaigin where customers have the option to donate to the charity. Employees and volunteers will participate in food banks in the communities. And then finally they work to raise public awareness.
To conclude, the article emphasizes the importance of the collabaritive efforts of these three organizatoins, and states what the importance of this project is.
Walmart, Sam's Club and Feeding America Partner Again to Fight Hunger.
Spark Change in the Movement to End Hunger
Now in its 11th year, the annual cause marketing campaign has helped Feeding America® food banks secure nearly 1.9 billion meals* for people facing hunger in local communities.
CHICAGO, April 1, 2024 /PRNewswire/ -- For the 11th consecutive year, all U.S. Walmart stores and Sam's Clubs are teaming up with their customers, members, suppliers and associates for the annual Fight Hunger. Spark Change. campaign to support the Feeding America® network of partner food banks.
Since its inception in 2014, Fight Hunger. Spark Change. has generated more than $186 million for Feeding America and local food banks, helping to secure nearly 1.9 billion meals* for people facing hunger.
"Walmart and Sam's Club have demonstrated extraordinary commitment over the course of our partnership. With partnerships like this, we can end hunger in this country," said Claire Babineaux-Fontenot, Feeding America's CEO. "They understand the importance of fresh, nutritious food for thriving communities, and their support transcends beyond dollars and pounds - together with people facing hunger, our teams are helping to build new pathways to equitable food access for all."
The campaign will run online and in stores from April 1-April 29. Shoppers have three easy ways to support neighbors in need:
- For every participating product purchased in store or online at Walmart.com or SamsClub.com, the supplier will donate the monetary equivalent of at least one meal ($0.10) on behalf of a Feeding America partner food bank at Walmart and five meals ($0.50) at Sam's Club, up to applicable limits. See specially marked packages for full details.
- Donate at check-out in stores or clubs or online at Walmart.com and the Walmart app.
- Donate at Feeding America's Fight Hunger. Spark Change. campaign site at either www.FeedingAmerica.org/Walmart or www.FeedingAmerica.org/SamsClub.
During the campaign, all donations stay local. Sales-activated supplier donations and register donations are directed to a local Feeding America partner food bank located within a store or club's community.
"Serving communities and expanding access to affordable, healthy food lies at the heart of Walmart and Sam's Club's purpose to help people live better," said Kathleen McLaughlin, Executive Vice President and Chief Sustainability Officer, Walmart and President, Walmart Foundation. "Our annual Fight Hunger. Spark Change. campaign is a way that we invite our customers, members and suppliers to fight hunger alongside us. The funds raised through this campaign go toward local Feeding America food banks, meaning we can all make a difference in our own neighborhoods."
For nearly 20 years, Walmart, Sam's Club and the Walmart Foundation have worked with Feeding America, local food banks, food pantries and meals programs to transform the charitable food experience, supporting Feeding America and local food banks with more than $240 million in investments – nearly $160 million from the company and the Walmart Foundation and nearly $85 million from customers and members.
The 20 participating suppliers for Walmart include: Bush Brothers & Company; CELSIUS® Essential Energy Drink; The Coca-Cola Company; Conagra Brands; Dole Packaged Foods; Ferrara; Ferrero; General Mills; The Hain Celestial Group; Hershey Salty Snacks; Hidden Valley Ranch; Kellanova; W.K. Kellogg Company; Keurig Dr Pepper; Kodiak; Kraft Heinz; Monster Energy; Pepsi-Cola Advertising & Marketing, Inc.; Unilever
The 8 participating suppliers for Sam's Club include: General Mills; W.K. Kellogg Company; Kraft Heinz; Nestlé; Nissin; Nongshim; Palmetto Gourmet Foods, A Borealis Foods Company; Unilever
To learn more about the campaign, visit https://www.feedingamerica.org/campaigns/fight-hunger-spark-change.
*Currently, $1 helps provide at least 10 meals secured by Feeding America® on behalf of local partner food banks.