ISB Executive Education and Emeritus Launch Product Management Programmes to Drive Excellence in Product Innovation

The Role of Product Management in Driving Sustainable Development Goals

Introduction

The product management role has rapidly evolved into a strategic cornerstone for businesses across industries. Reflecting this transformative shift, the year-on-year hiring growth in product management surged by 48.6% for bachelor’s degree holders and peaked at 30.4% for MBA graduates in 2023 (LinkedIn Guide to Kickstarting Your Careers, 2023). This rise underscores the critical need for skilled professionals who can drive product vision, foster innovation, and deliver exceptional customer experiences.

ISB Executive Education and Emeritus Partnership

To address this burgeoning demand, ISB Executive Education, India’s #1 B-School as per FT Global MBA Ranking 2024, has partnered with Emeritus to launch the ‘Product Management’ and ‘Professional Certificate in Product Management’ programmes. The two programmes are launched in partnership with Emeritus, a global pioneer in offering accessible and affordable high-quality education to individuals and organisations.

Product Management Programmes

ISB Executive Education’s product management programmes are designed to equip professionals with the skills required to navigate market complexities, drive strategic initiatives, and foster innovation alongside the latest technologies like AI (Artificial Intelligence) and Generative AI. Effective product management helps in aligning product strategies with business goals, ensuring successful product launches, and enhancing customer satisfaction. As organisations continue to invest in product management, professionals equipped with advanced skills and knowledge in AI and Generative AI in product management will be essential for launching successful products, leading cross-functional teams, leveraging data-driven insights, and maintaining a competitive edge in the market.

ISB Executive Education’s Product Management Programme

The ISB Executive Education’s Product Management programme is specifically curated for individuals transitioning into product management, mid and senior-level managers, as well as for business heads and entrepreneurs aiming to spearhead product strategies in their organisations. This immersive 16-week online course offers participant’s comprehensive training enabling them to ideate, test, and launch products that resonate with customers, ensuring they remain ahead of the competition. Participants will gain a comprehensive understanding of end-to-end product lifecycle, positioning them to lead successful product initiatives in today’s competitive landscape.

ISB Executive Education’s Professional Certificate in Product Management Programme

The ISB Executive Education’s Professional Certificate in Product Management programme uniquely combines both technical and strategic elements, providing a 360-degree understanding of product management landscape. The programme covers everything from ideation to launch and analysis. By gaining practical skills in market-fit product development, strategic pricing, application of AI, and customer need analysis, participants will develop a robust framework for effective product management, enabling them to drive business growth and improve decision-making. Participants will gain the prestigious ISB Executive Alumni Status after completing the programme.

Impact on Sustainable Development Goals

The partnership between ISB Executive Education and Emeritus aligns with the Sustainable Development Goals (SDGs) set by the United Nations. By equipping professionals with the skills and knowledge to drive product innovation and strategic initiatives, these programmes contribute to SDG 9: Industry, Innovation, and Infrastructure, and SDG 12: Responsible Consumption and Production. Through the application of AI and Generative AI, participants will also contribute to SDG 8: Decent Work and Economic Growth.

Conclusion

The collaboration between ISB Executive Education and Emeritus in launching the Product Management and Professional Certificate in Product Management programmes highlights the importance of product management in driving sustainable development goals. By providing professionals with the necessary skills and knowledge, these programmes empower individuals to lead successful product initiatives and contribute to the growth and development of their organizations.

SDGs, Targets, and Indicators

1. SDG 4: Quality Education

   • Target 4.3: By 2030, ensure equal access for all women and men to affordable and quality technical, vocational, and tertiary education, including university.
   • Indicator: Increase in the number of individuals accessing quality education programs.

2. SDG 8: Decent Work and Economic Growth

   • Target 8.2: Achieve higher levels of economic productivity through diversification, technological upgrading, and innovation.
   • Indicator: Increase in the number of professionals equipped with advanced skills and knowledge in AI and Generative AI in product management.

3. SDG 9: Industry, Innovation, and Infrastructure

   • Target 9.5: Enhance scientific research, upgrade the technological capabilities of industrial sectors in all countries, in particular developing countries.
   • Indicator: Increase in the number of professionals driving product vision, fostering innovation, and delivering exceptional customer experiences.

4. SDG 17: Partnerships for the Goals

   • Target 17.6: Enhance North-South, South-South, and triangular regional and international cooperation on and access to science, technology, and innovation.
   • Indicator: Increase in the number of partnerships between ISB Executive Education and Emeritus to offer accessible and affordable high-quality education.

Table: SDGs, Targets, and Indicators

Source: cxotoday.com